Managing Information Technology for Business Value

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Information Technology / MIS IT Best Practices Seri Managing Information Technology for Business Value Practical Strategies for IT and Business Managers "Martin Curley is a valued member of two very different communities-one populated by theorists who invent better methods to manage enterprises and the other populated by practioners who put these methods to use. With Intel Corporation's global IT operations as his test bed', Curley explains and illustrates how IT investments can be managed systematically and how quality IT investments can improve business fundamentals such as profitability and markét share growth." -Jeonne Ross, Principal Research Scientist MIT Sloan Centre for Information Systems Research "If you're buying one book on the subject of business value from IT, this is it. Curley shines a light on the path ahead for ambitious users of IT. If you have any impact on how IT gets used in your organization, you owe it to your shareholders to read this book. It will impact... Tovább

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Information Technology / MIS IT Best Practices Seri Managing Information Technology for Business Value Practical Strategies for IT and Business Managers "Martin Curley is a valued member of two very different communities-one populated by theorists who invent better methods to manage enterprises and the other populated by practioners who put these methods to use. With Intel Corporation's global IT operations as his test bed', Curley explains and illustrates how IT investments can be managed systematically and how quality IT investments can improve business fundamentals such as profitability and markét share growth." -Jeonne Ross, Principal Research Scientist MIT Sloan Centre for Information Systems Research "If you're buying one book on the subject of business value from IT, this is it. Curley shines a light on the path ahead for ambitious users of IT. If you have any impact on how IT gets used in your organization, you owe it to your shareholders to read this book. It will impact your bottom line!" -John Fleming, CEO, Enzo Consulting "IT is moving from the back room to the board room-pushing corporations through a strategic inflection po/nf, and presenting C/O's with new and often unforeseen challenges. In this engaging book, Curley offers practical advice and insights into how to respond to these challenges. I consider this book required reading for all IT executives." -Prof. Paul Tallon, Carroll School of Management, Boston College Managing Information Technology for Business Value is Martin Curley's call for IT and business planners to reformulate the way they manage IT. Traditionally, IT success has been measured in terms of internál IT systems parameters, such as availability, capacity, and processing speed. .a It is Curley s contention that if IT is to deliver business value, then IT should be measured in core business terms, such as customer satisfaction, revenue growth, and profitability. At a time when somé corporations are reducing IT spending and once again looking at IT as a cost center, Martin Curley's Managing Information Technology for Business Value provides a necessary and timely counterbalance. MARTIN CURLEY is Director of IT Innovation at Intel Information Technology (IT) . He drives development and adoption of emerging technology and IT business practices in support of new business solutions. Most recently Martin was Director of IT People, Intellectual Capital and Solutions for Intel IT. Previously, Martin held a number of IT Management positions for Intel, including Director of IT Strategy and Technology based in Sacramento, California and Fabrication Plánt 14 Automation Manager based in Dublin, Ireland. Martin has alsó held senior IT management and engineering positions at General Electric in Ireland and Philips in the Netherlands. Martin has a degree in Electronic Engineering and a Masters in Business Studies from University College Dublin, Ireland. Vissza