Marketing and Development of New Information Products and Services in Europe

Fülszöveg

The magnificent building of the National Széchényi Library in Budapest, Hungary formed the scenery for the symposium 'Marketing and Developing new Information Products and Services in Europe', held between January 16th end January 18th, 1995. The symposium - a bobcatsss -initiative - was organised by students and staff of the Faculty of Economics and Information of the Hogeschool van Amsterdam, in cooperation with the Association of Hungarian Librarians.
The main objective of bobcatsss - which is an acronym of Library and Information Schools in Budapest, Oslo, Barcelona, Amsterdam, Tampere, Stuttgart, Sheffield, and Szombathely - is to exchange ideas about developments in us. Symposiums have proved to be a very effective means of achieving this goal, as is shown by the success of the two symposiums ^ organised by bobcatsss in 1994 and 1993 and the growing number of bobcatsss-members (at present 13 us Schools).
J ¦ The theme of this year's BoecATSSS-symposium was very well-chosen... Tovább

Fülszöveg

The magnificent building of the National Széchényi Library in Budapest, Hungary formed the scenery for the symposium 'Marketing and Developing new Information Products and Services in Europe', held between January 16th end January 18th, 1995. The symposium - a bobcatsss -initiative - was organised by students and staff of the Faculty of Economics and Information of the Hogeschool van Amsterdam, in cooperation with the Association of Hungarian Librarians.
The main objective of bobcatsss - which is an acronym of Library and Information Schools in Budapest, Oslo, Barcelona, Amsterdam, Tampere, Stuttgart, Sheffield, and Szombathely - is to exchange ideas about developments in us. Symposiums have proved to be a very effective means of achieving this goal, as is shown by the success of the two symposiums ^ organised by bobcatsss in 1994 and 1993 and the growing number of bobcatsss-members (at present 13 us Schools).
J ¦ The theme of this year's BoecATSSS-symposium was very well-chosen to
provoke discussion, particularly in view of the enormous amount of attentioi , r paid to the subject in the mass media lately.
'4 New media cannot be ignored and require entirely new approaches to the profession of Information Specialist. The importance of cooperation on an Ai international level was emphasized because many differences in the methods ' used by Western Europe and Eastern Europe became very clear. Contacts mad«
during and after the symposium will serve as a bridge between Eastern and Western Europe.
7 The contributions of the lecturers are brought together in this publication, including the introductions to the workshops. Hopefully, these proceedings will provide a basis tor continuation of the fruitful discussion on the rapid changes in us in Europe, made necessary by new developments in information technology.
rhis publication was sponsored by the Nederlondse BIbliotheek Dienst (nbo) and the Soros Foundotion.
Hogpschool van Amsterdam Vissza