Fülszöveg
This CRONICLE of the LM Ericsson Telephone Company bears no resemblance to the usual pious 'company history'. The writers asked for a free hand, and the outcome is a fascinating story.
It tells how in 1876 a remarkable man, from a poor family in a Nordic country just entering the industrial era, laid the foundations for a telecommunications giant, and how his company grew and changed, again and again - and is still changing. We see the triumphs the company has hod, and its failures, and how the right people and the right technologies have somehow always emerged just in time to drive the company to success.
Yet this is not an inward-looking story. The company was founded in the year Bell invented the telephone, and its history is the history of world telecommunications. The men and machines of Ericsson's competitors, customers and collaborators are shown interacting with Ericsson at every point.
World events, the wars and depressions and booms, provide the context for the story,...
Tovább
Fülszöveg
This CRONICLE of the LM Ericsson Telephone Company bears no resemblance to the usual pious 'company history'. The writers asked for a free hand, and the outcome is a fascinating story.
It tells how in 1876 a remarkable man, from a poor family in a Nordic country just entering the industrial era, laid the foundations for a telecommunications giant, and how his company grew and changed, again and again - and is still changing. We see the triumphs the company has hod, and its failures, and how the right people and the right technologies have somehow always emerged just in time to drive the company to success.
Yet this is not an inward-looking story. The company was founded in the year Bell invented the telephone, and its history is the history of world telecommunications. The men and machines of Ericsson's competitors, customers and collaborators are shown interacting with Ericsson at every point.
World events, the wars and depressions and booms, provide the context for the story, and the book sheds its own light on the social and economic development of Sweden. But people are at the heart of the chronicle, and wherever it can the book brings to life men and women who in many cases are no longer around to tell their own story.
Technology is treated lightly, illustrations are lavish, and the writing is full of humour.
Why do companies produce company histories? Why should anyone want to read one?
For most of us, the company where we work is, or should be, quite a significant element in our lives. It may not be as fundamental to us as our family or our circle of friends, but it probably has almost as much effect on the way we live and the extent to which we enjoy life.
A company does more than give us something to do and pay us for doing it. It provides us with challenges, often surrounds us with friends, stretches us and hejps us define our abilities. If we're lucky, it makes a contribution to the wider welfare of a group or community, or even to the world at large.
A company's character is the outcome of everything it has done {by which, of course, we mean everything its people have done) in all the years it's been in existence. So if we want to understand it, we'd better know exactly what it has done. A history tells us.
We'd also better see the company in context. Today, telecommunications is in a state of upheaval. Technologies, markets, financing - the key elements of the business are under challenge and 'a new télécoms world' is taking shape. Again, to understand where if s going, it's important to know where it's come from. History helps.
For whatever reason you read it, the idea is that you should enjoy this Ericsson chronicle. If you work for Ericsson, it's your story. If you're a customer, a partner, a shareholder or even a friendly stranger, it's our story - and we're delighted to share it with you.
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